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A Solution To Profitability

Understanding Dynamic Sales Letters

Good morning. I believe the best way to increase sales and profit right now is using a dynamic sales letter. If you’ve heard me discuss this before, it’s time to get a more specific breakdown of it. Here is the definition of a dynamic sales letter. ✉️ 

Examples In The World

A dynamic sales letter is basically like a marketing whitepaper. It can be in written or video form. It covers your (1) claim, (2) case studies/proof, (3) steps or protocol of how you deliver the claim for customers, (4) your core concept or thesis, (5) a call to action, and (6) common questions/objections. It’s a long-form sales letter that doesn’t suck. 😂 

Examples are The Bitcoin Whitepaper, The Changing World Order by Ray Dalio, Here In My Garage by Tai Lopez, etc. As you can see, these dynamic sales letters range from formal and punctual, to hype-driven.

Why A Dynamic Sales Letter?

This is a single sales letter that has which has viral effects (gets shared) and that drops the cost per thousand impressions at the traffic level and increases paid ads efficiency. It lasts for over one year. It decreases sales cycle length and the CPA. It also drops the need or resources required to train and hire salespeople.

It becomes the “AI” of marketing and sales (since it becomes an automated, iterative, and consistent form of sales, distributed on one single Metaverse channel, used to target one specific prospect with one banger offer.)

This solves capital efficiency and automatically explodes growth. It’s all done with one viral ad/sales letter instead of a complicated army of people. It’s more efficient than any sales or marketing tech available right now. Pretty cool, right?

How This Influences Profit

As the metrics above improve over time, you begin to collect profit at a faster rate than competitors due to a collapse in resources and staff. You can implement a Profit First model in your business to squeeze out more cash into an untouchable account and invest aggressively.

This dynamic sales letter will make the business hyper-profitable and extremely efficient when done properly. Even better, this is guaranteed to give you more clarity on your brand, message, customer, and overall offer. Go here to read more about this.

How We Can Help You 👇️ 

At Zunesty, we help founders grow faster by installing systems for advertising, lead generation, and sales processes. If you want to increase your profit guaranteed, book a session with me here for some help.

Thanks for reading,

Austin Weatherhead | Founder @ Zunesty