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The power of advertising

Doubling down on what works

Sometimes I wonder if biz owners understand the power of advertising or not.

Nobody is doubling down on what works.

Take a simple email newsletter for example.

81% of small businesses rely on email marketing for customer acquisition and loyalty.

But if I had to guess…

About 10% of those same businesses actually mail their list consistently.

Even fewer are mailing every day.

Now I’m not saying a daily newsletter is the right move for all biz owners…

But if your primary source of customer retention comes from email (which it does for most people)…

And you find yourself mailing once a week or less…

Don’t you think you’re missing out big time?

The answer is yes.

And this is just one facet of advertising.

If you get most of your customers via paid traffic on Instagram, test 10x more creatives.

If you get most of your traffic from organic TikTok, publish twice as much content.

If you are getting most of your customers from referrals, why aren’t you asking for even more referrals?

This is all advertising.

And you just need to double down on what is working best.

Don’t get lost trying to do everything right - focus on what is bringing in the dough.

Then throw some fuel on that same fire.

That’s all I got,

Austin Weatherhead | Founder of Zunesty

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Whenever you’re ready, here are 4 ways I can help your biz grow.

1. Skim through my protocol for explosive biz growth.
This is totally free. I documented the exact steps of our most successful clients with my ad agency over the years and my years as a freelance copywriter and marketer. This protocol works best for B2B folks, coaches, experts, and high-ticket companies. Check it out and share it - Click Here

2. Work with my advertising agency Zunesty.
If you have a B2B business, coaching/training company, or you’re an expert of any sort, we’ll dial in your copywriting, paid traffic, email, content, and more. Schedule a 15m demo call to see how it works - Click Here

3. Work with my AI & automation agency.
You’ll find this useful if you’re a data-rich company with a lot of moving pieces. We’ll build you a custom OpenAI GPT model (think chatbot on steroids) and we’ll automate company workflows to cut costs dramatically. Grab a 15m demo call spot - Click Here

4. Work with me 1-on-1 for a few months.
If you want a bit more involved support to grow your company, I do have some consulting spots available each month. We’ll hop on calls and I’ll break down your business to help you grow faster. Reply to this email with some info about your biz and I’ll get you all the details.

P.S. I email a lot, and I try to make each email valuable. But if you want to only get my edition of The Growth Insider 1x per week, just hit reply and let me know. (: