Growth Hacking For Founders

Good morning. Some founder out there is doing better than you. Chances are, your product or service isn’t that unique. This is great news though. Let’s talk about how Growth Hacking can make you a ton of cash this year.

Innovation Isn’t Always Necessary

As a founder, you spend countless hours trying to differentiate your product or service from competitors. Yet you may notice the best products and services aren’t very unique. They are simple. Almost timeless in nature.

This is why spending countless hours innovating isn’t always the best thing to do. Unless you have an anomaly technology that carries itself, you need to find a business model, company, or mentor that you can strap yourself onto.

It’s easier to simply copy someone else’s customer acquisition strategy to a T, rather than trying to reinvent the wheel. Most founder bottlenecks come from refusing to follow a simple path that is laid out for them by a mentor or guide.

Picking The Right Vehicle

Unfortunately, not all business models, mentors, or companies are created equal. This is why you must find the exact business model you actually want to replicate. If you are going to strap onto a mentor and follow the plan they have laid out for you, make sure it’s someone you respect and want to model.

You want to analyze the founder’s lifestyle, work day, team structure, and methodology. Do you want to be working 12-hour days like them? Do you want to be putting all your money on the line instead of saving? Ask yourself these questions before you subscribe to someone else’s business model. Just because they are a multi-million-dollar founder doesn’t mean you would enjoy living their lifestyle.

How To Growth Hack

Growth Hacking refers to following the trends and activities of a specific company and adapting them to your own. This can range from marketing activities to operations to company structure. Growth Hacking is a great way to catapult yourself past the competition and get quicker results.

I recommend making a list of 3-5 top companies or founders you want to model. Then, keep a hawk eye on their marketing, operations, and company structure as much as possible. Take detailed notes about their ads, email flows, content creation, new hires, and more.

Stay on top of what these leaders are doing, then make a plan to implement what you like and eliminate what you don’t. You need to carve your own path, but that doesn’t mean you can’t hack the growth of other founders.

If You Need Help Growth Hacking 👇️ 

Before you hack the growth trends from other companies and founders, you need to solve your own marketing. Get some customers and scale up fast. If you want an in-depth protocol for doing this, book a session with me here.

Thanks for reading,

Austin Weatherhead | Founder @ Zunesty